Blink and you will have missed the rise and fall of a new social media trend or platform. This year alone, we saw the explosion of ChatGPT and AI tools galore, Twitter became X, new players entered the arena (we see you Threads and Lapse), and Mastodon made a big splash that turned into a…
Online or in person, hosting an event is no easy task. But the effort you put into promoting and supporting that event is crucial to its success. In this blog, our digital campaign development specialist will discuss how to promote your next event from beginning to end and share a checklist to keep you on…
Pinterest has emerged as a powerful platform for businesses and individuals to showcase their products, services, and ideas to their target audiences. To fully leverage this platform’s potential, it is essential to understand and implement the best practices for using Pinterest effectively. Board Names: When naming boards, prioritize trending terms over humorous titles. For instance,…
A look at LinkedIn Marketing Manager job descriptions tells you everything you need to know—marketing professionals are being asked to do it all. Digital, content, product, brand, and event marketing—and the analysis that comes with each of them—get lumped together into one job when each could be a full-time job on its own. Generally speaking,…
FOR IMMEDIATE RELEASE: New York City, NY – aJuxt Media Group is proud to announce a year-long marketing and media partnership with the Association of Fundraising Professionals, New York City Chapter (AFP-NYC) to elevate voices in our nonprofit community. This partnership launch coincides with the chapter’s Fundraising Day in New York, the largest single-day fundraising…
Google has announced that Universal Analytics Properties will stop processing data as of July 1, 2023. If you haven’t already, now is the time to switch from Universal Analytics to Google Analytics 4. There are a lot of similarities between Universal and GA4 properties, however, significant layout and terminology differences may make it hard to…
I hear often when I bring up social media, “We aren’t the social media types, We don’t think social media can help retain our clients.” I disagree, but don’t take my word for it. The numbers speak for themselves. Before I dive into how to foster client retention through social media, consider these statistics from…
FOR IMMEDIATE RELEASE: New York City, NY- In celebration of Women’s History Month, Women Entrepreneurs NYC (WE NYC) will host a dynamic two-day virtual conference for women entrepreneurs on March 28 and 29, 2023. aJuxt CEO Lynsie Slachetka will present with a panel of strategic experts focused on reaching new clients. Conference attendees will learn…
Existing social media platforms are always evolving, and new ones are being created. While stalwarts like Facebook, Instagram, and Facebook hold steady, newer entrants will be making big strides in 2023. This year will see a shift towards originality and community-led content, with UGC creators and micro-influencers taking center stage. TikTok Although TikTok has been…
Mastodon is one of the most talked about social networks in 2023. It is a decentralized social network made up of independent servers organized around specific themes, topics, or interests, making it not a platform but a conglomerate of servers creating the framework. People can join servers, follow each other, engage in conversations, and participate…