When it comes to online content publishing, WordPress powers nearly one-third of the websites you and your customers visit each day. With its easy-to-understand user interface, extensive media and user management options, and flexibility to incorporate numerous themes, plugins, and custom applications, WordPress leads the field of content-management systems. The plugin functionality within WordPress allows…
Hashtags are the currency of social media. And knowing how to properly use hashtags shows you know how to navigate the intricate world of social media. That’s true for all users, whether you’re using Instagram to build and establish your brand, or looking to connect with people who share your interests. But before you can…
If you are a website owner, your hosting provider has probably attempted to upsell you on securing your site. They likely use terms like SSL, SSL Certificate, HTTPS, but why do you need one of these? As a website owner you should always use a secure connection as one of the most necessary security features…
You’ve finally decided to offer your amazing product for sale on your website! Congratulations! Whether you are selling company swag, delicious treats, or vacation getaways, one thing remains imperative, you MUST protect your customers and yourself from hackers, attackers and thieves. Adding an ecommerce capability is great for your business, but also opens your site…
What’s the first thought that comes to mind when you hear “search engine optimization?” Up until recently, my answer would have been “keywords.” Lately, though, it’s a common theme across a variety of SEO articles that keywords are no longer the bread and butter of search rankings. That being said, keywords/queries are still an important…
We’ve challenged each of our troupe to come up with “mission critical” terms that a business owner should know when making marketing decisions. Managing a small business can be tough, so we’ve collected a few digital marketing terms that are a “must know ” for being successful in growing your business online. Analytics – aka…
The year of 2016 is fast upon us and while we aren’t driving flying cars just yet, the way you market your brand is moving in a strong digital direction. Not sure where to start when making your new year’s plan? Here are aJuxt top ten tips for marketing your brand in 2016! Purchase Hyper…
It seems like every day a new type of digital advertising is unveiled – banner ads, Facebook ads, app ads, behavioral targeted ads, Pay Per Click ads — the list goes on. Each type supports brands in very different ways, but how do you know which ones to use and how to use them best?…
There are a lot of decisions business owners have to make about where to spend money and where to cut back. Sometimes it’s a good idea to ask someone you know to help you save a little money. Building your website is not one of those times. Having someone’s daughter/nephew/cousin build your website is almost…