Every idea or communication starts out as a thought—a message that needs to be communicated to an end user or reader. As designers, it is our job to engage our audience through clear, enticing visual communication. When designing, it is imperative to decide what is the most important message or point you want to relay.…
I began working in digital over ten years ago. Public Wi-Fi was just starting to catch on, and heavy flash-based websites were king. The iPhone had yet to be released and Facebook was still only available to college students. The internet was an exciting frontier, constantly evolving, changing and improving. And it still is. I…
My Mac sits atop my now horizontal, collage drawing table located in my office. A digital replacement to my foundational, fine art years. Years where I actually held tools in my hands and applied the paint manually to a canvas or sketched directly onto heavyweight sketchpads. Though those tangible tools are still readily available to…