Nonprofit Professional Association
Case Study
With aJuxt’s expertise, the campaign resulted in a remarkable 225% increase in their Instagram following and overall social media growth of more than 10% across platforms.
The organization was reaching members with quality content and valuable benefits but needed a boost to reach industry professionals.
A professional association serving nonprofit fundraising and development practitioners sought aJuxt’s help to strengthen their reputation and credibility by expanding their social media following. With a goal to foster a more interactive and active community, our team developed a digital strategy for this nonprofit that included a robust social media strategy. As a result, engagements on Instagram skyrocketed by over 500% and LinkedIn engagements soared from 300 to an impressive 7,200 in just one year.
Social media content was created to drive social media users to the organization’s website. In the first year, social media posts drove 805% more click-throughs to the client’s website. New users visiting the client’s website after engaging on social media surged from 13 in the first month to 308 by the end of the first year.