The demand to come up with fresh and exciting ideas for social media each day can be daunting. Engaging your social media donor base is critical for audience growth, post reach and a return on your investment. Here’s a list of six creative ways to diversify and liven up your nonprofit’s social media feed. 1.…
Blink and you will have missed the rise and fall of a new social media trend or platform. This year alone, we saw the explosion of ChatGPT and AI tools galore, Twitter became X, new players entered the arena (we see you Threads and Lapse), and Mastodon made a big splash that turned into a…
A look at LinkedIn Marketing Manager job descriptions tells you everything you need to know—marketing professionals are being asked to do it all. Digital, content, product, brand, and event marketing—and the analysis that comes with each of them—get lumped together into one job when each could be a full-time job on its own. Generally speaking,…
From #TalkLikeAPirateDay to Easter, holiday posts have become a staple of social media. When done well, a holiday post is a creative way to support your brand while also increasing engagement. But more often than not, holiday posts fall flat and can lead to followers scrolling past your content. Here are five things to post…
From Generic to Dynamic: How to Craft Engaging Social Media Posts 4/20 at 4 pm EST Register Now! A well-crafted social media post can surprise and delight your audience, leading to increased engagement and a sense of connection with your brand. On the other hand, a generic filler post might as well come with a…
Social media is an important part of any media plan. It has the potential to exacerbate issues or complaints, but the speed at which you can address bad news has the power to deescalate a situation more quickly and efficiently than any other other media. If you’d like a deeper dive into Crisis Management, consider…
Feed the Content Beast With its 24/7 presence, social media offers businesses endless opportunities to delight and surprise their audiences. It also offers writers endless ways to get creatively stuck. Content woes be gone! In this webinar, we will take a look at how to determine your content mix, talk about how hashtag holidays can…
Are you too old for TikTok? Maybe? But your business sure isn’t! TikTok has come a long way since launching in 2016. Now that the major publishing tools support the app, there’s nothing standing in the way of your business becoming a TikTok sensation. In fact, here are five reasons why your business should be…
If you’re up on 2021 advertising trends, then you’ve probably seen the phrase “purpose-driven advertising.” You may be asking yourself, “Isn’t the purpose of advertising to sell a product or service?” The answer to that is, “Yes,” but in this case, it’s the way companies are engaging with their customers that is purposeful. In other…
Meet Our Troupe We believe a diverse range of talent and personality brings creative skills and ideas to power your brand’s campaigns. The aJuxt troupe consists of a bunch of hardworking, technologically savvy, digital media junkies…plus a “gray haired” brand strategist that keeps us focused on local placement tactics and brand strategies. We search because…